Streaming TV platform Roku has introduced Roku Ads Manager, a self-service solution for purchasing CTV advertising. The new solution enables Shopify merchants to launch shoppable ads that allow ...
SAN JOSE, Calif.--(BUSINESS WIRE)--Today, Roku (NASDAQ: ROKU), the #1 TV streaming platform in the U.S.*, announced the launch of Roku Ads Manager, a direct self-service solution designed for CTV ...
SAN JOSE, Calif.—With TV ad spending shifting further away from linear and digital-native marketers eager to diversify beyond search and social, Roku is trying to capitalize on those trends with the ...
On Wednesday, Roku became the latest streaming company to unveil a self-serve ad platform. Roku Ads Manager, as it’s called, is part of Roku’s bid to reach new CTV buyer demand. Self-serve is a rising ...
SAN JOSE, Calif. - Roku Inc. (NASDAQ: NASDAQ:ROKU) unveiled its new Roku Ads Manager, a self-service advertising solution tailored for connected TV (CTV) performance, aiming to cater to the needs of ...