Rare look inside the secret LEGO Museum reveals the system behind a toy giant's remarkable longevity

To what does LEGO owe its remarkable half-century success story? CBS News visits the toy giant's Denmark headquarters to find ...
Comicbook.com

LEGO Icons Retro Radio Set Unveiled With Sound Brick and Phone Features

Fans of LEGO sets like the Typewriter (21327) and Polaroid OneStep SX-70 Camera (21345) have another nostalgic device to add to their collection. Today LEGO unveiled the LEGO Icons Retro Radio set ...
Hosted on MSN

LEGO Announces a New Transformers Soundwave Set, Which Joins Optimus Prime and Bumblebee

LEGO has announced a retro-themed Transformers Soundwave set, which you can transform into a cassette player without disassembling it. You also get his two cronies, Ravage and Laserbeak, which ...
Wired

The new LEGO House is the ultimate homage to the brick

If you’re an architect tasked with designing a building to celebrate all things LEGO, there’s only one place to start: the brick. The new LEGO House in Billund, Denmark, is designed using the same ...
Sustainable Brands

New LEGO Initiatives Fostering Empathic Learning, Brick Circularity

In the US, LEGO’s ‘Community Builders Challenge’ builds on Comic Relief US’s Red Nose Day in School program; while it brings its LEGO Replay brick take-back program to the UK. "Red Nose Day is all ...
USA Today

As Lego goes green, costs will rise but customer prices won't, company says. Here's why.

Lego wants to build a more "sustainable future" by using more eco-friendly materials to create its plastic bricks by 2026, as stated in a press release. The Lego company wants the material it uses to ...