The idea that someone is “born to sell” is a common one, but it’s not entirely accurate – especially not in radio advertising. While some individuals might possess natural inclinations that make them ...

(By Pat Bryson) I hope by now you have been talking with all your clients about 2023. In fact, I hope you’ve been doing so for the past two months and selling ahead. In doing so, I’m sure you’ve ...

Just like a great hire can change the game for a business, the right recruitment pitch can change the game for a radio sales team. In 30 minutes, learn how radio can become an indispensable part of ...

In its annual benchmarking report to RAB about radio digital sales, Borrell Associates found that 2024 digital sales in the United States reached the $2 billion mark, up 10.2% from 2023, and the ...

BERKELEY, California (Reuters) - Online auctioneer eBay Inc. said on Tuesday it is ready to begin auctioning advertising airtime on 2,300 participating U.S. radio stations, expanding on an existing ...

Randy comes to WKOW from the world of radio…hosting a morning radio show then moving into selling radio advertising and then a general sales manager. Originally from the Chicago area, Randy went to ...